The company
Founded in 2008, Blue Light Card is an online-led, omni-channel consumer marketplace, offering market leading discounts to its verified closed group audience. Blue Light Card has a member-first approach and provides for those that work in the UK’s emergency services, NHS, social care sector and armed forces (together known as "blue light workers’’). Blue Light Card works with over 14,000 retailers across a diverse set of categories to provide its 4 million members with market-leading discounts both online and on the high-street. Over the last year Blue Light Card has saved its members over £350m.
The Inflexion difference
Inflexion is using its expertise in growing digital-first businesses to support the management team at Blue Light Card to continue to broaden the range of discounts offered, improve member personalisation and drive even greater savings for its member base.
The investment partnership marks a really positive step for Blue Light Card, Inflexion’s global presence and sector knowledge will help us go even further for the whole Blue Light Card community. With this partnership we’ll be able to enhance our product offering to provide members with even more ways to save and it’ll also allow us to carry out improvements to how we communicate with members. This is an exciting time for all at Blue Light Card and we are very much looking forward to the next stage of growth together.
